New video about Vladimir Horowitz coming soon
Venice Beach Concerts
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Newspaper and magazine articles along with television appearances made the concerts an important part of LA culture.
about the concerts
In the late 1980's, Venice Beach was a community where creative artists helped each other achieve their goals in the entertainment business. On a busy weekend, there were about 50,000 people a day on the Venice boardwalk. Local performers advertised their shows by hanging posters on the streetlights and telephone poles.
I had to perform a
In the late 1980's, Venice Beach was a community where creative artists helped each other achieve their goals in the entertainment business. On a busy weekend, there were about 50,000 people a day on the Venice boardwalk. Local performers advertised their shows by hanging posters on the streetlights and telephone poles.
I had to perform a different program each month which required a lot of practicing and memory work. In addition, I had to finish my Symphony #3 (Titanic) and Piano Concerto #5 (Royce) as well as many solo piano pieces (including the Bat cave) so that I could put out press releases announcing the premiers of these new works. I designed my own haircuts and did many photo shoots with different photographers in order to achieve the right pop culture look.
It worked. I was covered by all of the local press, including the LA Times. This resulted in a line down the block to get in to my shows. Managers, agents and record executives showed interest. International media coverage and TV appearances followed. I was invited to perform as musical guest on the Canadian equivalent of Saturday Night Live while the concerts were ongoing and then booked on CBS soon after my last show.
Cheers to Venice Beach!